Evaluation 5

How did you attract/adress your' audience?

• Our film attracts and addresses male audiences by presenting characters which they can relate to. We also attemped to make the humour and 'banter' realistic as male audiences will be able to relate this also if they have their own group of friends similar to the one presented in the film. For example we used in a scene in which one of the characters is grooming himself in front of a mirror, this would be humorous to male audiences who may have done this before as it is not a stereotypically masculine thing to do.
• Male audiences would also recognise the character types which are presented in our film as they may have friends that are similar to those presented in real life. This would make the film enjoyable for male audiences as they can see themselves in the characters. Audiences may also be able to relate to the situations shown in our film.
• We challenged stereotypes of men in order to give a more real view of what a group of male friends is like. This would appeal to a male audience as they like to see things which they can undertand through everyday life and may feel that the traditional media representation of males in unrealistic.
• We hope to attract and address a female audience through the more conventional aspects of our film and the elements of romance which are more likely to appeal to women rather than men. Female audiences may also enjoy seeing this different side of men that is not often represented in the media.